Stephen Burrell

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Translating content

How do you translate content into practice in a scalable way?
Sometimes by making small optimisations you can substantially increase your revenue. I think the following questions are important to ask yourself before you launch your growth strategy:


  1. What do I know?

    - Identify, assess and list all the relevant knowledge and skills you have regarding the content you want to apply.


  2. What are my resources?

    - Identify the resources at your disposal, for example, financial resources, time, mentors, etc.


  3. What’s my experiment?

    - Plan and design your experiment by creating a hypothesis, defining your method, and setting measurable goals.


  4. How do I move forward?

    - Based on your experiment's results, create a detailed action plan which should include timelines, responsibilities, and key milestones.

  5. And how can I do that at scale?

    - Determine how you will expand by looking at things like your resources, challenges, and strategies for maintaining quality and efficiency at a larger scale.

Contact me via email for a deeper dive into your growth strategy.