What value does your organisation serve?

Identifying the value or purpose an organisation serves is closely tied to its mission. I think this involves recognising the impact the organisation has on its stakeholders, whether it's customers, clients, employees, or the broader community. Leaders should be able to clearly articulate the unique value proposition of the organisation and how it differentiates itself from competitors. This clarity helps employees understand the significance of their contributions and how they can create value through their work.