“Between stimulus and response there is a space. In that space is our power to choose our response. In our response lies our growth and our freedom.” – Victor Frankl

We live in an information-rich, time-poor world, as a result, it is easy for us to behave like rats. In other words, we see an opportunity (stimulus) and we jump at it (response). The great thing about being human (aside from our ability to use a TV remote) is that we can exercise choice. So unlike one of *B.F. Skinner's rats, our behavioural equation is Stimulus > Choice > Response.

*B.F. skinner was an American psychologist who developed the Theory of Operant Conditioning. The idea that behaviour is determined by its consequences, be they reinforcements or punishments, which make it more or less likely that the behavior will occur again.

The challenge is that sometimes we move so fast we whoosh right past our choice and feel like we are simply reacting to the multitude of stimuli - demanding customers, boss' deadlines, screaming kids, requests to volunteer, web page pop-up ads, Facebook status changes, "you've got mail" notifications, GPS voices telling us to "veer right", text tones on our telephones, and on and on.

So, to help you intentionally respond to inbound opportunities and requests, here are four useful questions:

1. Does it interest me?

2. Do I have the resources (skills, money, contacts, knowledge) to make a positive impact?

3. Do I have the time (our most precious resource) for it?

4. Can I make the personal commitment necessary to be successful or fulfill the demands?

These questions reveal a thought process that highly successful people use to live intentionally. They never lose sight of the "C" - choice.

The choice is ours. Our success can be accidental or intentional. Choose to live intentionally.
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